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Our Story

In 2023 Myles Dickinson, exited founder from Haze Cards (2021), sat down with Max over a coffee. This quick meeting ended up in a 2 hour discussion about the difficulty of selling complex or customisable products online. Both agreed. With Myles' past company in the customisation sector he knew he could fix it and knew the issues companies faced when trying to sell complex products. After speaking to over 150 online businesses in this niche to further refine the plans, Myles curated a team of experts in customisation, design & web development 9 months later Haze was born.

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Dragon Den Story

Myles took his entrepreneurial talents to BBC’s Dragons Den, meeting with the Dragon’s can be incredibly daunting for some, but for Myles it all came naturally. With his confidence and conviction, he was able successfully pitch Haze Cards to the Dragon’s, of which several of them made him an offer to invest in a percentage Haze that Myles was offering. Myles ultimately decided partner with Steven Bartlett, the businessman behind the Diary of a CEO Podcast and incredible entrepreneur himself to launch forward Haze to a fruitful future - becoming the youngest entrepreneur to secure a deal with one of the Dragons.

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Our Mission

At Haze, we’re looking to help businesses create their products customization options with ease, allowing them to easily integrate products – ready for customers to access them with ease and design their perfect product!

We want to help your business take the next steps to success through Haze, with a vast amount of features on offer we have the capabilities to allow your business to thrive with customization content, taking you to levels you thought not possible!

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Our Values

At Haze, we keep core values across all aspects of our business, that we push through to our work. We make sure to always act with integrity with everything that we do, create innovation every step of the way – always looking for the next opportunity to improve both Haze and our customer’s businesses too.

We believe in a strong form of communication between our team and customers, keeping conversations flowing with feedback and input that can improve Haze for everyone. At Haze, we strive for excellence, never settling for less and making sure that we provide the best we can for our customers – every step of the way.

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Our Vision

At Haze, we envision becoming one of the top software application for allowing our customers to easily customize the options for the appearance of their products.

Using our expertise we look to create a significant change in how businesses express their designs on their platforms, allowing their customers to integrate designs with ease, without the hassle that would be previously got in the way.

Myles Story

An entrepreneur from just the age of 15, Myles started his business career by fixing and selling phones while at high school, however his journey in business was only just beginning. At 18, Myles started his second business, Haze Cards, allowing customers to transform their boring plastic bank cards, to exquisite metal works of art - all while doing this inside of his University dorm room. He took Haze Cards to BBC’s Dragons Den, still at only 18, where he received several offers and became the youngest ever entrepreneur to secure a deal with one of the Dragons, that being Steven Bartlett.

A Young, Fresh Ideology

A Young, Fresh Ideology

Myles brings through his fresh and new ideologies to Haze, allowing them to become a revolutionary business in the industry - giving customers a vast amount of features that he feels can improve customers’ businesses.

Business Ready From Day one

Business Ready From Day one

Myles has always had a keen eye for spotting a gap in the market and branching himself out to take advantage of the business opportunity in front of him. From starting his first business at just 15 years old, he had the knowledge and persistence to propel him to success!

Haze Is Dedicated To The Customer

Haze Is Dedicated To The Customer

When creating Haze, Myles knew exactly what he wanted in mind - a software that can allow customers to integrate their products with ease for customization within their business. Ready for anything and dedicated to helping customers achieve their goals!

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